July 30, 2018
Introducing Brand Catalyst

Introducing Brand Catalyst

Today we are pleased to announce the launch of Brand Catalyst, a revolutionary brand strategy and predictive segmentation tool. Built on the Simmons Insights platform, Brand Catalyst identifies the unique characteristics that differentiates over 8,000 brands.
May 7, 2018

Faster, Smarter Storytelling Through Data

We're introducing a number of new features in Simmons Insights, including DataHaul, Quad Charts, Trending, and more.
February 5, 2018
Simmons Insights Consumer Intelligence Portal

Introducing Simmons Insights

We're excited to announce the launch of Simmons Insights, a new platform that significantly reducing the amount of time spent on data analysis and insights generation. 
October 10, 2017

La Oportunidad: Hispanics and Personal Finance

As part of #HispanicHeritageMonth, Simmons Research decided to take a look at Hispanics and Financial Services, to take a dive into how this group can be best served by marketers..
August 3, 2017
sports study soccer fans

MLS All Star Game, Soccer Fans Provide Opportunity for Marketers

Last night, the MLS All-Star Game was held in Chicago, featuring...