December 19, 2022
Sports Streaming

Is Streaming the Future of Sports?

Annually, the first Sunday in November is the TCS New York City Marathon, marking the close of the season of the major marathons. For the first time this year, the marathon was broadcast live on TV, computer, tablet, and phone, including...
December 14, 2022

Who’s reading magazines, and why they keep coming back

With a print and digital audience of 222.2 million, magazines have a massive following that keeps coming back. Magazines maintain strong readership throughout the year and...
September 30, 2022

Why Print and Podcasts are a match made in media heaven

The print industry's rich history gave it a sturdy foundation upon which dynamic new content offerings in digital media - namely podcasts - are being built.
April 9, 2021

How parents are adapting to COVID-19

While every demographic group feels the pandemic’s impact in some way, parents of school-aged kids are uniquely burdened. In our latest survey, 86% of parents said the impact of COVID-19 on their family was high.
August 13, 2020

The Power of Magazines: Reaching Big Spenders at Any Age

Compared to the mass media experience of television and the hyper-targeted reach of websites, the magazine experience manages to deliver..
July 1, 2020

The Power of Magazines: Engagement

At a macro level, magazines are still thriving in a media environment that continues to reinvent itself. This medium offers something for everyone – literally.
December 18, 2019
modern magazine readers

Profiling the modern (digital) magazine reader

In this blog we have taken a closer look at the profiles that make up three different types of magazine readers (those who visited any magazine’s social networking site or blog, those who visited a magazine’s website and those who read any print magazine).
December 11, 2017
net neutrality and millennial consumers

Net Neutrality, Millennials, and Newton’s Third Law

For every action, there is an equal and opposite reaction. No, we’re not talking physics in this blog post. But in many ways...