Josh Pisano
April 8, 2024
Last week we announced a new partnership with Transunion that brings together high-quality data and technology to enable two important use cases...
February 27, 2024
It’s been years since GDPR and CCPA went into effect, and yet many data players are still playing fast and loose. They are operating in the shadows and hoping that buyers will...
February 14, 2024
Data expertise is essential for being a strong marketing leader today. In fact, according to Gartner, over half of all decisions...
February 1, 2024
Data should be used by all teams involved in an advanced TV strategy. The people responsible for consumer analysis, segmentation, media buying, and targeting are likely to agree. If asked, they would swear...
October 21, 2021
If you work in marketing or advertising, it has been virtually impossible to avoid webinars, white papers, and conference presentations about how to prepare for the “cookie crumbling.” All of that content refers to...
October 20, 2020
It's estimated that misinterpreted data cost the US over $3 trillion annually. It’s imperative that organizations ask these questions to avoid making improper and potentially costly decisions.