Flexible tabulation and analytics platform

MEMRI is an intuitive analytic tool, providing subscribers with unlimited access to over two decades of GfK MRI's consumer and media database. With MEMRI, clients can conduct complex target combinations, media scheduling, trending, and volume analytics. Quickly and easily analyze data from basic crosstabs to advanced statistics. MEMRI is the ideal tool for analyzing other datasets, including IPSOS-MMR, JD Power, and MARS—as well as comScore and Nielsen fusions.

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