Cord Evolution Trends 2020

Complimentary Report

Using data from MRI-Simmons' Cord Evolution Study, this report explores:
  • Demographic & psychographic overview of each major "Cord Group"
  • How vMVPD subscribers (or "Virtual Corders") have impacted the TV viewer landscape
  • What impact COVID-19 had on viewer attitudes and service adoption
  • and more!
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