Q3-Q4 2016 GRIT Report

Diving into Big Data, Traditional Quant, and More

The market research industry is changing rapidly, and it is more important than ever that we truly understand what the implications are for our business and profession. The Q3-Q4 2016 edition of the GRIT Report was created to help insights professionals like you better understand where the industry is heading so you can make the right decisions for your organization.

During this session, Simmons' own Pat Pellegrini joined this session to talk big data, traditional quant, trends impacting corporate researchers, supplier satisfaction, and more.


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