Complimentary Report
Sports fandom is changing fast, from how fans watch to what draws them in. In a new report, we take a closer look at the evolving landscape of women’s sports to reveal what’s driving engagement, where barriers remain, and how brands can connect with today’s audiences.
In this free download, you'll learn:
- How U.S. sports fans perceive and support women’s sports, and what keeps some from tuning in.
- The impact of advertising, media coverage, and athlete representation on fan interest and engagement.
- Actionable insights for marketers and sponsors looking to reach passionate, loyal, and growing segments of the sports audience.
Fill out the form on this page to unlock new insights on the future of women's sports fandom!