Report
Cannabis ingredients are already in thousands of products, from beauty to bedding to beverages, from health and wellness to pet products. The legal cannabis industry generated $16.1 billion in sales in 2020. For the US that would be a growth of 33% from 2019.*
Using insights from the latest wave of the MRI-Simmons National Cannabis Study, this report takes a deeper dive into cannabis consumers, including:
- Legalization and perceptions of cannabis
- Growth of cannabis consumption – including types consumed
- Opportunities for expansion of cannabis & CBD products
- Detailed profile of the cannabis consumers
- Deep dive into the ‘CannaBoomer’ segment
- Why Americans consume & attitudes towards consumption
- COVID effects on cannabis consumption
- Detailed profiles for CBD and Marijuana consumers
*Source: Forbes: US Legal Pot Industry Expect to see National Brands and $24 Billon in Sales, Says Top Researcher, December 2020
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