Drive engagement, loyalty, and create new acquisition targets

DataHub is a new solution set allowing marketers to enrich first party data, tie transactions to insights, and leverage MRI-Simmons data for activation - helping to drive engagement, loyalty, and create new acquisition targets.

Activate Campaign Targets (ACT)

MRI-Simmons Activate Campaign Targets (ACT) provides marketers with full transparency into the modeling process, providing increased control over target definitions, campaign costs, look-alike modeling, and timing.

Data Integration

Integrate unstructured or structured first party data, primary research or customer data with MRI-Simmons’ comprehensive coverage of consumer attitudes, media behaviors and brand usage to unearth unique insights about your consumers and prospects.

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